Federal Home Loan Bank (FHLB)
Office of Finance Modernization
//Product strategy & design
FHLB provides member financial institutions such as Barclays and BoNY with financial products and services. It needed to modernize internal and member-facing systems into a cohesive brand language with a markedly better user experience.
- Role
- UX Strategy & Product Lead
- Engagement
- 6 months to first value
Process01Build trust
- Built credibility and momentum by delivering visible results early and on schedule.
- Partnered across team positioning as a strategic partner to the client's priorities.
02Build a system
- Evangelized for and built a mature design system, cutting design-to-engineering handoff time across portfolios.
- Led the governance and standards so the system could enforce consistency across on-shore and off-shore teams.
- Turned the design system into strategic value for the modernization effort.
03Build strategy
- Connected UX strategy up to leadership and portfolio level as a business imperative to the future state of the system.
- Introduced new processes leaning into research and discovery for prioritization of future work against the modernization roadmap.
04Deliver value
- Converted a stalled effort into an ongoing delivery process within 6 months.
- Established the design system as an important capability to the modernization effort.
- Earned trust and executive-level approval by delivering value on time and within budget.
20+ Figma prototypesOn-shore & off-shore team4 financial modules & 2 full-scale dashboardsValue in 6 months
Impact- Products shipped
- 6 in 6 months
- Component library
- 30+ accessible components
- Pain points identified
- 20+
- Long-term and short-term product strategy adopted by leadership.
- Shipped 6 products in 6 months across 4 modules and 2 dashboards.
- 0-to-1 component library of 30+ reusable, accessible components.
- Value delivery and client trust re-established after a stalled program.